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About us

Baba Box Founder Sarah Walsh
Baba Box is a small Irish business specialising in mum and baby subscription boxes and gift boxes featuring a unique mix of beautifully designed, luxury items from some of the best independent brands.
After leaving a successful career in marketing, Baba Box founder Sarah started a new adventure when she became mum to baby Ted. Over the course of Ted’s first year, she quickly learnt about the changing needs of babies during those early months – as well as how demanding that time is of their mums! Maternity leave seemed like the perfect time to start a new project, so, with the aim of giving new mums a little lift, Baba Box was born.
Boxes can be ordered as a monthly subscription or a one-off treat, and each box is designed to delight mums by delivering a curated selection of independently-produced mum and baby treats straight to their door.
Suitable for newborns to 12 months, all boxes are gender neutral and age appropriate, and Sarah researches, reviews, picks and packs all the products herself. From organic cotton bodysuits and bibs to handmade burp cloths, Baba Box supports homegrown Irish and independent European brands, selecting the most stylish and useful items out there.
Thanks for taking the time to find out more about us, you can view our selection of subscriptions and baby gifts here